I may occasionally tally the recommendations so far:
Fairness (equal treatment under the law, opportunity for all)
Personal Freedom
Personal Responsibility

And Red, I don't discount your point either, and indeed agree that what we call "American" values are, at least in the Western World, nearly universal aspirations. But there are values in other cultures that are not so commonly identified as American - religious adherence, ancestor worship, deference to elders, for example. My touchstone has always been the Declaration of Independence and the Constitution, from which I derive:
Religious tolerance
Free speech and press
Due Process of Law
The general welfare
Right to participate in government

A well reasoned argument is like a diamond: impervious to corruption and crystal clear - and infinitely rarer.

Here, as elsewhere, people are outraged at what feels like a rigged game -- an economy that won't respond, a democracy that won't listen, and a financial sector that holds all the cards. - Robert Reich