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these were the cheapest sh!te frozen burgers marketed to the poor. I would say that horseflesh is probably one of the least bad additives in these burgers!
Apparently the contamination was due to bulking agents bought in from Britain or Netherlands. in most cases there was only trace equine DNA (0.01% or similar)
Only found through the rigorous testing done in the irish food industry and regulators - testing that is not done in UK or in most of Europe. I wonder how much testing goes on in the US?
"The basic tool for the manipulation of reality is the manipulation of words. If you can control the meaning of words, you can control the people who must use the words." (Philip K.Dick)